Experience...
January 2024 - Present
ACCOUNT MANAGER | iMarket Solutions
September 2022 - December 2023
CLIENT SUCCESS SUPPORT | iMarket Solutions
- Maintain portfolio of 22 clients, accounting for $434k in annual company revenue. Build client trust, providing open channels of communication and managing expectations; serve as liaison between clients and product specialists.
- Facilitate regular client-facing business review for portfolio, analyzing and presenting Digital Marketing performance based on select KPIs; assess and develop attainable marketing strategies and offer actionable solutions to client pain points.
- Grew annual portfolio revenue by +6.5% in 2023, proposing upsell opportunities through thoughtfully laid out marketing plans, accounting for an additional +$26k in annual revenue.
June 2021 - September 2022
BARISTA & NEW HIRE TRAINER | Volo Coffehouse & Adelie Coffee
- Educated and trained all new hires, sharing knowledge of coffee & espresso-based drinks and teaching latte art; provided new employees with comfortable space to ask questions and grow confident in their skills.
- Demonstrated a solution-driven attitude in two high-volume coffee shops, maintaining positive, professional relationships with regulars and co-workers alike. Collaborated with owners to determine efficient order of operations.
March 2019 - June 2021
ASSISTANT BUYER (Graphic Tees, Sweaters, & Polos) | Aeropostale OpCo
In-Season Promotional Strategy & Selling Insights
- Analyzed sales trends, using KPIs and industry knowledge to inform weekly promotional decisions, procuring a GM rate +18%/Plan for 2019 (Sweaters). Delivered sales updates and top trend insights to cross-functional teams.
- Prepared and evaluated various hindsight reports; organized and presented monthly selling hindsight to the Executive Board with go-forward product and merchandising strategies based on findings.
Buying & Merchandising
- Curated Licensed Graphic Tee deliveries, exercising full ownership of department. Capitalized on proven properties in all doors, while testing emerging properties in low-risk door groups. Exceeded GM$ Plan by +61% in Licensed Graphics department (2019).
- Developed total Girls' Graphics investment for both Stores & Ecom for Fall '21 & Holiday '21 Seasons and presented to CEO & Executive Board.
- Partnered with Design & Financial Planning to curate a compelling, aesthetically-balanced product delivery that met inventory needs and financial sales plan; assorted styles by door group and created a thoughtful promotional strategy.
September 2017 - March 2018
DIGITAL MARKETING ASSISTANT (Contractor) | Davids Bridal, Inc.
- Created newsletters with engaging content, promotions, and top performing styles for distribution to bloggers, content publishers, and coupon and loyalty affiliates, assisting in consistent M/M sales growth of the Affiliate Program.
Education...
2012 - 2016
SAINT JOSEPH'S UNIVERSITY | Philadelphia, PA
- Bachelor of Arts: Spanish Major, Linguistics Minor
FALL 2014
UNIVERSIDAD DE GRANADA | Granada, ES
- Centro de Lenguas Modernas - Full Immersion Semester Abroad, Spanish Language & Literature
Skills...
Computer
- Microsoft Suite (Advanced)
- Data Visualization Softwares
- Google Products
Freelance Work & Hobbies
- Barre (PureBarre Instructor)
- Skiing
- Knitting